The Parisian House of Hairdressing: Paris fashion—technology and inspiration. The premium generalist brand at the forefront of industry technology, L’Oréal Professionnel is the number-one choice and source of inspiration for hairdressers around the world. It combines highly effective products with exclusive services in colouring, texture, haircare and styling products.
We demand the best from innovation: L’Oréal’s Advanced Research laboratories are there to make sure that you are always one step ahead, thanks to technological breakthroughs which lead to exclusive new services. INOA, INOA Color Care, DIA Light & DIA Richesse, Fiberceutic: a host of names that open up infinite possibilities for the profession.